PROJECT 2: SOCIAL PASTICHE
DE STIJL
1917-1931
During my design journey I decided to use De Stijl as my historical movement inspiration because I liked the minimalist and simplicity that they used, while still having each design made be effective. After deciding my movement, I knew I wanted my social problem to be mental health so I created the sketch below and reformed it to my final design. I feel as though I was able to accurately portray De Stijl and show my inspiration from Bart Van Der Leck, while still making my design my own work. I decided to imitate and emulate the minimalist and symmetrical composition format from the De Stijl movement and continue the primary color scheme in my work as well. I also used Theo Van Doesburg's typeface as the font for my type. I think that I will continue to use the effective simplicity technique in my work because it allows me to make sure my designs I have are stronger, being there is less to work with, and lets me focus on what matters, rather than adding extra "fluff" that might not exactly pertain to my work.
Process
Visual Research & Inspiration
Typography would be geometric sans-serif fonts, since one of the leaders, Theo van Doesburg created the Archetype Van Doesburg typeface
Style: abstract minimalism
Colors: primary colors (red, blue, and yellow) and black and white
Shapes: rectangles, squares, lines, and triangles
Artist Inspiration: Bart Van Der Leck
